Subber

Launch & Community Platform for Web3 · 2022–2025

I co-founded Subber and designed it end to end: one place where web3 communities got discovered, launched campaigns and rewarded their holders.

It grew to 20k+ daily users and 10k+ communities across 30+ chains, and raised a seed round.

Role: Co-founder: Product, Design, Ops
Site: subber.xyz

Making community value visible

In web3 nobody could tell which communities were real. Every community got a public profile showing its size, activity and holder perks, ranked side by side.

Trending communities, filtered by chain. Boosts and seven-day momentum set the order.

Profiles Size, activity and perks at a glance
Rankings Boosts and momentum show who's actually active
Marketplace New projects launch where engaged holders already are

Launch once, reach thousands of servers

Brands built an airdrop, raffle or presale, gated it by tasks, tokens or Discord roles, and posted it to every community they picked in one click.

Subber sits between the projects launching campaigns and the communities receiving them.

Choosing an audience. Reach updates as communities are picked.

The holder's side: three tasks, then claim.

The same campaign, posted into Discord.

One profile across every chain

Holders linked wallets across 30+ chains and saw every drop they qualified for in one feed, and exactly why they had access.

The holder dashboard. "Why you have access" turns gating into a short to-do list.

Building a community to learn from one

Subberoos, our in-house PFP collection, gave holders a shared identity and let us test every tool on ourselves first.

The Subberoos community page. Art direction, collection and product were all made in-house.

Onboarding We fixed the drop-off points we hit ourselves
Rewards Holders expected perks to feel earned, not random
Brand The collection became the product's visual language

Outcome

Subber grew to 20k+ daily users and 10k+ communities across 30+ chains, and raised a seed round.